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Bring Me To Horizon

Bring Me The Horizon launch first Spotify data-driven personalised merch

Written by on 10 November 2019

Bring Me The Horizon have launched a unique new merch experience, amo in colour.In a world-first initiative connecting streaming with physical merchandise, the dedicated amo in colour site uses Spotify data to generate T-shirts based on fans’ listening habits.The site was developed collaboratively between RCA Records UK,4th Floor Creative and creative agency Phantom.Fans are directed […]

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